Yes, you read that correctly, PETA thinks that ice cream made from breast milk will sell… apparently they never watched Friends.
Won’t you give cows and their babies a break and our health a boost by switching from cow’s milk to breast milk in Ben and Jerry’s ice cream? Thank you for your consideration.
–Tracy Reiman, Executive Vice President of PETA
First of all… yuck.
Second of all… yuck
I don’t think that PETA actually thought that this suggestion would be acted on. Instead, I think they thought that gullible blogs would write about it (wait a second…), and give them extra exposure. Clearly, you don’t need an MBA from Harvard to know that breast milk ice cream won’t sell and would seriously tarnish your brand.
Ben & Jerry’s issued a statement that says “We applaud PETA’s novel approach to bringing attention to an issue, but … Read More »